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The pocket guide of essential YC advice


  • Launch now
  • Build something people want
  • Do things that don't scale
  • Find the 90 / 10 solution
  • Find 10-100 customers who love your product
  • All startups are badly broken at some point
  • Write code - talk to users
  • "It’s not your money"
  • Growth is the result of a great product not the precursor
  • Don’t scale your team/product until you have built something people want
  • Valuation is not equal to success or even probability of success
  • Avoid long negotiated deals with big customers if you can
  • Avoid big company corporate development queries - they will only waste time
  • Avoid conferences unless they are the best way to get customers
  • Pre-product market fit - do things that don’t scale: remain small/nimble
  • Startups can only solve one problem well at any given time
  • Founder relationships matter more than you think
  • Sometimes you need to fire your customers (they might be killing you)
  • Ignore your competitors, you will more likely die of suicide than murder
  • Most companies don't die because they run out of money
  • Be nice! Or at least don’t be a jerk
  • Get sleep and exercise - take care of yourself